- (2008-04-25) –Eng. Roger La Salle, the Australian Guru of Innovation visited Mayagüez for the third time in the last 5 years. This time he spent a week participating in various activities that included: a full day workshop of his famous “Matrix Thinking” innovation process, meetings with local and global companies from the region, local technology startups from VITEC2, student entrepreneurs and researchers that are working incommercializing their technologies.As part of the activities he launched his brand new book Think Again at the Auditorium of the Business Administration Faculty of the University of Puerto Rico, Mayagüez Campus. This is his third book about innovation.EngineerLa Salle’s participation was organized by the Innovation and Business Centers of ADEM in collaboration with SWIA and PRTEC.